Before branching out into other marketing channels, it's best to make the most of what you already have. Retailers have been using these spaces for a long time, but the way they use them has changed considerably throughout the years. We'll discuss how to make greater use of your curbside, window display, and product shelves. Curbside and window displays can help you increase foot traffic and improve your business image. Once customers are inside your business, optimizing your merchandising approach will increase basket size-Shamayun Miah.