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Lisa Fox

Business, Finance & Law Books

Want to save money on the items you buy every week? Want to learn how to find deals without spending hours looking for them? Want to leave a store with money in your pocket? Then it's time to start couponing! Saving the most cash isn't just about clipping those paper coupons from your weekly newspaper. Today, the couponing world is expanding, with endless options like rewards cards, online coupons, loyalty programs, and group deals. But what should you choose to make the most impact on your budget? That's where The Everything Couponing Book comes in! This book the most comprehensive of its kind teaches you how to find incredible deals and stretch your purchasing power with a combination of coupons, rebates, rewards points, and in-store sales. And you'll learn how to create your own game plan, depending on how much time you have to devote to couponing. Inside, you'll find money-saving information on: How to read and interpret coupon fine print Organizing a couponing system and locating the best deals How to reduce the amount of time you spend looking for coupons and deals Saving big on entertainment, travel, and dining 100 budget-friendly recipes that maximize each grocery dollar With a focus on the rise of online and social media deals, The Everything Couponing Book is the most comprehensive couponing resource available. You'll never pay retail again!

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Having a baby? How to get everything you needwithout breaking the bank. When Angela Wynne started preparing for her baby's arrival, she was overwhelmed by all the must-haves she supposedly needed. She quickly discovered that the average American family can expect to shell out more than $23,000 for the first two years of the baby's life. Daunted by the cost of having a baby, Angela soon realized she had a gift for ferreting out the best bargainsand decided to share her findings with other parents online, with her uber-successful blog BabyCheapskate.com. And now, in The Babycheapskate Guide to Bargains, she gives you must-have advice on buying the best for your baby for less. You'll learn: What you need for your babyand what you don't need The principles of shopping smart Where to find great deals on baby products, both online and off How to use social media to find bargains and get advice How to demystify couponing and other insider savings techniques And much, much more Outlining easy-to-follow, effective saving strategies, this indispensable guide takes the financial guesswork and all the unwanted stress out of planning for a baby.

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?A superb introduction to the necessary financial planning no American over 40 can afford to ignore. Publishers Weekly? It s time for many individual investors to make some hard choices. Baby Boomers are learning to deal with the fact that they really can't have it all-at least not all at once. Retirementology is a great guide to helping them think through their plans for living, saving, and spending. Marion Asnes, Editor in Chief, Financial Planning magazine? Retirementology applies behavioral finance to retirement planning and finds we all could be doing a lot better when it comes to making decisions about retirement. But don't despair: Not only does Dr. Salsbury crisply describe our self-destructive financial behavior, he offers much more-namely, ways we can improve financial decisions. The book is a real contribution to both behavioral finance and the field of retirement planning. David Adler, author of Snap Judgment? Retirementology is an entertaining, yet sobering, journey through the cognitive errors and social biases harming our current and future lifestyles. Dr. Salsbury s book is not just for retirees or those soon to retire-the earlier you read it, the better you can live! John Nofsinger, Ph.D, Associate Professor of Finance, Washington State University, and author of The Psychology of Investing Looking ahead to retirement? Depending on your circumstances and your age, you may no longer have any margin for error. And your emotions and irrational behavior could be perpetuating a dangerous cycle of overspending and rising debt that may shatter whatever vision of retirement you still have. Welcome to the world of Retirementology. Retirementology bridges retirement planning with investor psychology and the market Meltdown of 2008 to produce an entirely new way of thinking about how we spend, how we save, how we borrow, and how we invest. Financial mistakes are deeply rooted in human nature, but you may be able to overcome them-if you understand the breakthrough principles of behavioral economics and apply them in your own retirement planning. Dr. Gregory Salsbury identifies some of the classic cognitive biases and behavioral mistakes most of us keep making when it comes to retirement planning. For example: Why will people drive 45 minutes to use a $2.00 coupon? Why won't people sell a poor performing stock just because they inherited it from grandma? Why do people spend differently with a credit card than they do with cash? Why do people believe that they paid no income taxes because they received a refund? Y ou ll learn why the financial meltdown has amplified the impact of these all-too-human cognitive mistakes and discover ideas for addressing them. The bottom line for your bottom line is that retirement can no longer be ignored, viewed as a single event, relegated to a? zone,? or romanticized. Instead, you must understand how every spending and financial decision you make from here on can impact the way you will spend your golden years. Retirementology attempts to help you do just that. Retirement planning: right brain versus left brain Why these different areas of the brain impact financial decisions-and what to do about it It s real money! De-layering? your finances How to overcome the psychological tricks that separate you from your money Family matters: managing financial support decisions for your extended family Choosing between your family or your retirement Get? long-term smart? How longevity, inflation, volatility, and your own expectations impact your retirement goals

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Filled with up-to-date information on the newest technologiestexting, mobile applications, and social networksthis guide shows money-conscious web users how to make money and save big during a recession. Providing savvy advice and innovative ideas, this manual instructs how to locate hundreds of money-saving coupons and deals online, comparison shop like the pros, save for retirement or college, develop multiple legitimate money-making channels online, and involve the whole family by making it fun. An excellent resource for stay-at-home and work-at-home moms and dads, this comprehensive guide offers unique ways to save money, build a career, and bring income into the family.

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A book that pays for itself! The creator of couponmom.com, with 1.6 million subscribers and counting, shares her strategic money-saving techniques for saving big while living well Americans are hungry for bargains these days, but one woman has developed the ultimate strategy for enjoying a feast of savings. Taking the nation by storm, with appearances ranging from The Oprah Winfrey Show Stephanie Nelson has shown countless women and men how to save thousands of dollars by becoming savvy coupon clippers-without sacrificing nutrition or quality. Now, in The Coupon Mom's Guide to Cutting Your Grocery Bills in Half, Nelson demonstrates all of the tricks of the trade-beyond coupons and tailor-made for a variety of shopper lifestyles. Whether you're a "busy" shopper and have only a small amount of time each week to devote to finding the best deal; a "rookie" shopper who is ready to put more effort into cutting bills; or a seasoned "varsity" shopper who is looking for new ways to get the deepest discounts possible, this book offers techniques thatw ill make it easy to save money at any level and on any timetable. Extending her Strategic Shopping protocols to mass merchandisers, wholesale clubs, natural-food stores, drugstores, and other retailers, Nelson proves that value and variety can go hand in hand. With meal- planning tips, recipes, and cost-comparison guides, as well as inspiring real-life stories from the phenomenal Coupon Mom movement, this is a priceless guide to turning the checkout lane into a road of riches. Watch a Video

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Discounts are no longer the exception, they're the norm. But is that bargain really a bargain? Paying full price is so pass. A quarter of the population will only open their wallets if something is on sale. Everyone wants a deal, a steal, a hookup with a discount or a way to cut costs. People don't only want a deep discount, they expect it and won't settle for anything less. They're lucky, then, that almost half of everything sold in America is listed at some kind of promotional price. It's a seismic shift that has made shoppers more savvy than ever, generating phenomena like extreme couponing, flash sales, and Groupon. So there's never been a better time to be a buyer, right? Perhaps. Sellers have developed their own tricks to protect profit margins amid such markdown maniaones that include secret sales, shifting prices, and shredding perfectly good clothes. In this playful, deeply researched book, journalist Mark Ellwood takes a trip into this new landscape. He shows how some people are, quite literally, born to be bargain junkies thanks to a quirk of their DNA, and uncovers the sales-driven sleights of hand that sellers employ to hoodwink unsuspecting buyers. Ellwood takes us from the floor of upscale department store Bergdorf Goodman to the bustling aisles of a Turkish bazaar, from the outlet Disney world of rural Pennsylvania to a town in Florida that can claim to be couponing's spiritual capital. We meet savvy buyers trying to wring value from every centstalking fashion editors' tweets to learn about sample sales or camping out overnight for a cut-price computer. Ellwood also uncovers the dark side of discounting: how organized crime steals coupons en masse and how certain boutiques limit discounts to VIPs, running secret sticker promotions from which the ordinary shopper is excluded. Bargain Fever is a manual for thriving in this new era, when deal hunting has gone from being a sign of indigence to one of intelligence. There's never been a better time to be a buyerat least if you know how the game works.

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Unlike old-school design your own coupon book" titles, this book moves straight into computer technology and proceeds to the latest trend in couponing. apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.

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It s hard to overstate how big a year it was for Mr. Mason. His company went public, he became a billionaire, and the daily-coupon-deals phenomenon he pioneered has seemingly swept the nation. -Andrew Ross Sorkin, The New York Times DealBook, January 2, 2012 Groupon s Biggest Deal Ever is the exclusive, behind-the-scenes account of the incredible rise of discount coupon giant Groupon and the compelling story of its offbeat founder, Andrew Mason, as he created a juggernaut of online commerce and ignited a consumer revolution that is disrupting how people shop all over the world. Love him for saving you 50 percent on last night s Indian dinner or hate him for cashing in big when he could be losing millions for merchants and investors alike, Mason-Groupon s thirtysomething founder and CEO-made an incredible gamble when he turned down Google s $6 billion buyout offer to go it alone. The experts thought he was insane. Groupon was little more than two years old and staffed from top to bottom with twentysomethings. The wild ride couldn t last, but Mason thought otherwise, and with dreams of a potential IPO that could be massive, he liked his odds. But did he make the right decision, or did he blow a chance to continue to grow the fastest growing company in history? Is Mason an Internet genius, or is he sitting on another bubble that could burst at any moment? While everyone has an opinion on Groupon, Frank Sennett has written the only inside account. With exclusive access, interviews, and documents that no one outside of the company has seen or been able to report on, Groupon s Biggest Deal Ever has every twist and turn from start-up to IPO and is the real story of Mason s audacious gamble and the meteoric rise of Groupon from start-up to $16.7 billion online giant.

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'It's hard to overstate how big a year it was for Mr. Mason. His company went public, he became a billionaire, and the daily-coupon-deals phenomenon he pioneered has seemingly swept the nation.'-Andrew Ross Sorkin, The New York Times DealBook, January 2, 2012Groupon's Biggest Deal Ever is the exclusive, behind-the-scenes account of the incredible rise of discount coupon giant Groupon and the compelling story of its offbeat founder, Andrew Mason, as he created a juggernaut of online commerce and ignited a consumer revolution that is disrupting how people shop all over the world. Love him for saving you 50 percent on last night's Indian dinner or hate him for cashing in big when he could be losing millions for merchants and investors alike, Mason-Groupon's thirtysomething founder and CEO-made an incredible gamble when he turned down Google's $6 billion buyout offer to go it alone. The experts thought he was insane. Groupon was little more than two years old and staffed from top to bottom with twentysomethings. The wild ride couldn't last, but Mason thought otherwise, and with dreams of a potential IPO that could be massive, he liked his odds. But did he make the right decision, or did he blow a chance to continue to grow 'the fastest growing company in history'? Is Mason an Internet genius, or is he sitting on another bubble that could burst at any moment?

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Unlike old-school design your own coupon book" titles, this book moves straight into computer technology and proceeds to the latest trend in couponing. apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.

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Unlike old-school 'design your own coupon book' titles, this book moves straight into computer technology and proceeds to the latest trend in couponing. apps, which provide deals to mobile users in any location. Many daily deal businesses do not work to enhance the experience for their merchants. Readers, however, can learn how to do so. Experts in the industry are also included such as Marc Horne, co-creator of Daily Deal Builder, who discusses what it takes to build a daily deal site, David Teichner, CEO of Yowza! who brought deal apps to iPhones and several business owners who have tried their luck at running daily deal. They discuss what they have learned from the process. Currently there are few, if any, other books on how to start a daily deal business and the coupon books focus on how to use coupons and even on extreme couponing, but not on running an online coupon business. This is a unique title which provides those who enjoy offering deals and discounts to get started in an industry that is still growing.

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